rustic bar stools cheap
Essential Considerations For The Front Of Your Restaurant
Considering the image you want to present and the customer experience you're going to offer is essential when outfitting the front of your restaurant. Chairs, tables, decorations, cutlery and layout all come together to form the first impression of your establishment and go a long way to informing the final experience.
Naturally the front of a restaurant is nothing without a solid arrangement 'behind the scenes'. However, having the finest food is not as important as it might first appear. Often when people go out they're not so much looking for a culinary experience as a convenient place to eat and an inviting atmosphere. Of course bad food will send people packing to never return, but the point remains that having the best food won't guarantee you business. After all, they have to come in in the first place to try your food.
An inviting atmosphere and solid front-end presentation for your restaurant is the best way of getting people in your doors in the early days when you can't rely on word-of-mouth or good publicity. Even later on its the best way of guaranteeing walk-in trade. Here are a few things you should keep in mind when it comes to outfitting the front of your establishment:
Furniture: This is an essential decision. It's alright for a rustic gastropub to have some old, slightly worn looking restaurant chairs and tables. However, that approach won't win you any favours if you're running a trendy pan-Asian fusion restaurant. It's all about matching your restaurant furniture to your possible audience and to the kind of atmosphere you want to create. Don't fit your American diner with fine Italian designs, and don't fit your fine Italian restaurant with chrome stools and cushioned booths. Another consideration is how many people can you sit, and how easily. It seems obvious but it's easy to take a booking for 12 people before realising the biggest single party you can handle is only 6.
Lighting: Again, an essential decision that can have a huge affect on how your restaurant is perceived and the atmosphere your diner's will expect. Darker lighting will make any occasion more intimate but it will discourage larger groups and casual diners. Brighter lighting can make a place look more inviting - but runs the risk of appearing garish or even sterile and cold. Naturally considering the rest of your restaurant is important; what does your decor suit? Where will your lights be placed? Will your tables have direct light shining on them?
Meeting area: Often overlooked this is less of an atmospheric concern and more of a practical one. When people enter your restaurant, where do they go? Whilst it might seem a little formal, there's a reason most restaurants have some kind of meeting point just next to the door. Of course depending on your layout then your bar might be an obvious destination - if so, case closed. If your bar is behind your seating areas though, then you should make sure that customers don't have to walk into the middle of your restaurant to get your staff's attention.
Cutlery and table decorations: The first part is fairly self-explanatory. In fact, its entirely basic; people aren't all that fussed about their cutlery. In broad terms, the cheaper your supply, the cheaper it will look, which might spoil the ambiance slightly in the more exclusive establishments. However, the biggest mistake you could make is to choose very specific, hard to replace cutlery. Mixed sets will definitely be noticed and are likely to be a subtle but powerful sign that something is not right in your restaurant. This takes very little consideration of course - more important is what you'll put on your tables. Will you have a candle? What kind of candle? Is it there for decoration, or will it actually be lit? Then there's the tablecloth. Plain, cheap and disposable? Or classy, reusable and expensive? Remember that they'll get dirty very frequently and no one likes to eat at a dirty table.
About the Author
Henry Brandom is a freelance author who has the vast knowledge in designing of restaurant furniture and cafe furniture. For more information he suggests you to visit: http://www.trentpottery.co.uk
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